What You Need to Know About Large Format Printing in Toronto

While we may not realize it, we are surrounded by examples of large format printing. These include billboards, advertisements on buses and taxis, and hoardings seen on construction sites.

But what is large format printing? How does it work? And why is it important for businesses, brands and advertisers?

In this post we provide insight into large format printing in Toronto to help you better understand it.

Let’s jump right in.

Important Things to Know About Large Format Printing in Toronto

Here are a few important things you might not already know about large format printing in Toronto.

1. What is large format printing?

Large (or grand) format printing is a printing process where graphic materials are created in large sizes that cannot be created using traditional printers. So, any graphic that is at least 24” wide is considered a product of large format printing.

The format’s origins date back to the 1950s. However, with advances in technology, the process has been perfected to adapt to new and upcoming trends. This has allowed large format printing service providers to create compelling marketing materials.

2. What is it used for?

Here are a few different ways in which large format printing in Toronto can help businesses of all sizes.

• Trade Show Displays

An effective trade show display can showcase a company’s products and/or services. It can also come in handy to network with colleagues and potential clients.

If you think it is difficult for your business to stand out, large format printing is useful for doing just that. You can get posters, signs, and banners made with high-quality graphics to keep your brand ahead of the competition.

• Point of Purchase Displays

Say your company is about to launch a new product. However, even after putting in months of hard work, it may still get lost amongst the competition. But with the help of large format printing in Toronto, you can place an attention-grabbing display at the point of purchase. This will help draw the attention of customers, even during the busiest days of the week.

• Internal Messaging

Large format materials can help businesses with in-house projects. Whether you need a banner for a corporate event or to welcome a new employee, large format printing in Toronto can be of great use to internal communications.

3. What materials can large format printing be printed on?

Large format printing can be performed on a wide variety of materials to suit client requirements. These are determined based on their usage, such as having to stand up to the elements if outdoors and merging practically with the graphics.

Here are some materials that can be used for large format printing in Toronto.

• Vinyl

Vinyl is a cost-effective material that can be used outdoors for a long time without sustaining weather-related damage. It is durable, flexible, and easy to use. You can choose a reflective, glossy or matte finish. One example of their use is in car wraps.

• Paper

Paper is one of the most commonly used printing materials and is one of the most adaptable for large format printing in Toronto. It is also one of the most inexpensive, but is not suitable for outdoor or long-term use.

• Wood, Metal and Other Rigid Materials

Large format printing can be done on unique materials such as wood and aluminum using specialized equipment. Some unusual projects that make use of these materials include photography exhibitions, museums, and signage.

Large format printing companies typically use heavy-duty industrial presses to provide double-coloured results. They also use a specialized spray finish to protect the design.

 

Large format printing in Toronto offers durable displays that are large enough to get noticed. Plus, you can effectively put your message across to the public with eye-catching graphics. It allows for custom design, permanence, and quality that can yield positive results for your business.